"You don't need more motivation - you need less resistance."
Every day, people try to push harder, work faster, and strive further - yet still feel stuck. The problem isn't effort. It's friction.
The Friction Principle reveals the hidden forces that slow your progress and shows you how to remove them. Instead of chasing motivation, you'll learn how to design your life so movement feels natural, habits feel effortless, and growth feels inevitable.
Through clear, practical chapters and gentle psychology, Dov Rosenberg guides you to:

• Identify the snags that create resistance
• Reduce emotional, cognitive, and environmental drag
• Add glide - the supportive forces that make progress smooth
• Lock the lane with structure that keeps momentum stable
• Align your identity with the person you're becoming

Whether you want to change your habits, calm your emotions, improve your relationships, or unlock your creativity, this book offers a simple truth: ease is not indulgence - it's design.
Transform your life one tiny step at a time. Because when friction fades, everything moves forward.