Jeff Anderson -- For nearly thirty years, Jeff has inspired writers and teachers of grades 1-10 with the power and joy of the writing process. He has written five books for Stenhouse Publishers. He also writes middle-grade novels.

Whitney La Rocca is an elementary literacy coach and has spent over 20 years working with young readers and writers. She enjoys delivering professional development and coaching teachers in best practices to empower children to create their identities in the world of literacy.

Caroline Sweet is a Bilingual Literacy Coach at LCpl Nicholas S. Perez Elementary School in Austin, Texas. She has been a bilingual educator for 14 years and was named 2011 Teacher of the Year in Austin Independent School District. Caroline first met Jeff when she was a student in his fourth-grade classroom in 1991.