- Non-fiction 'must-read' on the rise of China's social media powerhouse
- Reveals tactics and strategies of TikTok's ambitious owner ByteDance
- Charts the superpower race for social media between US Silicon Valley and China
- Ideal for anyone who wants to know how TikTok works (and how it can work for them)
- Invaluable guide for advertising, marketing and tech professionals
- Non-fiction 'must-read' on the rise of China's social media powerhouse
- Reveals tactics and strategies of TikTok's ambitious owner ByteDance
- Charts the superpower race for social media between US Silicon Valley and China
- Ideal for anyone who wants to know how TikTok works (and how it can work for them)
- Invaluable guide for advertising, marketing and tech professionals