Who will win customers loyalty and expectations in this post covid-19 era?
How this pandemic changed grocery and retail customers' behavior? Are store managers aware and know in detail their customers behavioral changes? Do they know their customers' expectations after covid-19? What practices and innovative models should be implemented by store managers today to ensure sales increase and customers' loyalty? This book is a practical to-the- point guide which outlines 12 innovative and practical models for store managers to put in place now in order to meet their customers' expectations and align to their purchasing change patterns due to the pandemic. These models are out - of- the box innovative models reflected from a customer's point of view.
Many of the models proposed in this book have never been put into practice before. These models are therefore aimed only for creative store managers who have an open mind to embrace new ideas; managers who have a long term strategic mind to analyze the long term outcomes of these models for their store's success. This book outlines what customers resent now as problems when they enter major stores, as well the innovative changes that customers would like to have in major stores in order to improve their satisfaction and retention. Among the models proposed, store managers will find an innovative model for parking technology, creative trolley's sanitization models, long waiting line innovative management, new aisle design and labelling, new purchasing technology, innovative loyal customers' rewards, new employee reward system and qualified employed a retention strategy. Other innovative strategies are explained also in this book which help increase sales and customer loyalty.