Authors, what if one sentence is all it takes to grab a reader's interest? Would you want to know the secret? Of course, every author desires to sell more books. That's the power of a hook. And, it just worked on you. A book hook is a statement or question designed to generate immediate curiosity and entice readers to want more. Why is a hook important? Language is the power of the book sale. As an author, you don't sell books to machines. You sell books to human beings. A book hook uses powerful language that naturally piques a person's interest. Book marketing expert, Rob Eagar, has coached over 800 authors and helped both fiction and nonfiction books hit The New York Times bestseller list. In this concise guide, he skillfully explains: •How to create a book hook •The difference between fiction and non-fiction hooks •Where to use a book hook to maximize sales Mastering Book Hooks for Authors will teach you how to create attention-grabbing language for your book, regardless of the genre. Capture more reader interest by using the power of a hook.

Also includes access to "The Ultimate Book Marketing Plan Template for Authors" by Rob Eagar that takes the guesswork out of launching your new book. Do you have every book in The Author's Guide Series from Rob Eagar? It's the most comprehensive collection of marketing instruction for writers. Other books include: The Author's Guide to Email Marketing The Author's Guide to Marketing Books on Amazon The Author's Guide to Email Marketing