St. Louis Cardinals manager Mike Matheny's New York Times bestselling manifesto about what parents, coaches, and athletes get wrong about sports; what we can do better; and how sports can teach eight keys to success in sports and life.
 
Mike Matheny was just forty-one, without professional managerial experience and looking for a next step after a successful career as a Major League catcher, when he succeeded the legendary Tony La Russa as manager of the St. Louis Cardinals in 2012. While Matheny has enjoyed immediate success, leading the Cards to the postseason four times in his first four years−a Major League record−people have noticed something else about his life, something not measured in day-to-day results. Instead, it’s based on a frankly worded letter he wrote to the parents of a Little League team he coached, a cry for change that became an Internet sensation and eventually a “manifesto.”
 
The tough-love philosophy Matheny expressed in the letter contained his throwback beliefs that authority should be respected, discipline and hard work rewarded, spiritual faith cultivated, family made a priority, and humility considered a virtue. In The Matheny Manifesto, he builds on his original letter by first diagnosing the problem at the heart of youth sports−it starts with parents and coaches−and then by offering a hopeful path forward. Along the way, he uses stories from his small-town childhood as well as his career as a player, coach, and manager to explore eight keys to success: leadership, confidence, teamwork, faith, class, character, toughness, and humility. 
 
From “The Coach Is Always Right, Even When He’s Wrong” to “Let Your Catcher Call the Game,” Matheny’s old-school advice might not always be popular or politically correct, but it works. His entertaining and deeply inspirational book will not only resonate with parents, coaches, and athletes, it will also be a powerful reminder, from one of the most successful new managers in the game, of what sports can teach us all about winning on the field and in life. “The Matheny Manifesto illustrates a perspective we need not only in youth sports, but in our culture as a whole. By teaching the importance of respect, character, and a team-first approach, Mike Matheny gives our kids, and those who set an example for them, a positive outlook on healthy competition—and demonstrates how the most powerful lessons of baseball apply to their futures beyond the diamond.”
—Joe Torre
 
“Readers agree there are ‘must read ‘ books.  The Matheny Manifesto, inspired by Mike's letter is one and much more. After you read it, you ‘must consider’  and then  ‘must act’ on its core principles—principles that benefit coaches, parents, success seekers, and especially young players.”
—Tony La Russa

“You win, or in this case, lose, with class.  With integrity.  You play hard.  You play smart.  You respect yourself, your teammates, your opponents, and your craft.  It’s a game and it should be fun.  It’s a business, and those realities are there, too.  But it can be more than just that.  It can, at least for some, be an expression of principles…. In many ways, Matheny’s still new, but already extremely successful, tenure with the Cardinals is an ongoing example of those principles writ large.”
—From the afterword by Bob Costas
 
“I once told Mike Matheny that if I ever became a big league manager, I’d want to manage just like he does. The Matheny Manifesto will show you why. Mike approaches the game as the ultimate competitor, but totally with class and dignity.”
—Orel Hershiser, Los Angleles Dodgers broadcaster, 18-year big league pitcher, Cy Young Award winner, World Series champion
 
“The Matheny Manifesto is mandatory reading for coaches, parents, and athletes of every age. The book is packed with winning insights and practical advice for all to use. A powerful read!”
—Pat Williams, Orlando Magic co-founder and senior vice president

“Mike Matheny has some tremendous lessons for coaches but mostly for parents…. You’ve got to know someone who could use this book. You’ve got to know 10 people who could use this book. They’ll thank you for getting it.” 
—Peter King

"Lots of coaches write inspirational books, but this one has a lot of interesting stuff in it...It's an important book." 
—Mike Francesa

"A must read for parents, coaches, teachers all who work with young people" 
—Jim Harbaugh

[The Matheny Manifesto] should be read by every parent of every youth league player in this country.
—Providence Journal 

“Beautifully readable and morally meaty.” 
—Christianity Today

“[T]his book should be read by anybody who coaches a kids team, as well as the parents of those kids.” 
—St. Louis Post-Dispatch

"Every parent who has a son or daughter that plays sports, dances, plays in the band, is in theater, or does anything as team or group, must read The Matheny Manifesto." 
—Quad-Cities Online, The Dispatch