An invaluable how-to guide for entrepreneurs to raising capital investment - from start to finish

In difficult markets and uncertain times, entrepreneurial ideas thrive, but many entrepreneurs fail when they come to the major hurdle: how to find the money necessary to get their business off the ground. Aimed at individual and small enterprise entrepreneurs looking to raise up to £1 million, this book explains how to evaluate your business, determining what stage you are at, when you will need investment, and how much. It then explains what the sources of finance, from banks to government initiatives to angel investor networks. Matching your business to the most appropriate source of capital, Show Me The Money provides an expert walkthrough of how to secure investment, from the elevator pitch to the terms of the deal.